Ronan Ferguson
Senior Manager, Private Sector & Investment, Clean Cooking Alliance
Ronan Ferguson is the Senior Manager of Private Sector & Investment for the Clean Cooking Alliance (CCA). Based in London, UK, he joins CCA after more than six years at Accenture, a global management consulting firm, where he worked in their Strategy & Consulting practice serving commercial oil, gas, and utilities clients. Most recently, Ronan was a core team member of Accenture Development Partnerships, a team dedicated to delivering projects that have a positive social impact. He has worked on issues pertinent to Sustainable Development Goal 7 across sub-Saharan Africa and Europe, using Human-Centered Design and experiences in data visualization to shape and drive projects. Prior to Accenture, Ronan worked in the oil and gas industry and UK Government to improve operational, environmental, and health and safety standards and performance. Ronan holds a BSc in Biological Sciences from Oxford University.
Day 0
October 10
Sessions by Ronan Ferguson
Day 1
October 11
Sessions by Ronan Ferguson
2:45 pm-3:45 pm
Breakout Room B
Consumer Insights: Keeping the Voice of the Customer at Clean Cooking’s Core
New products and services that require changes in beliefs and routines need to be shaped around a deep and broad understanding of user needs, preferences, and behaviors. Products must be designed for consumers – rather than finding consumers for products – embedding insights into the design and delivery of clean cooking solutions that delight customers and building user-centric systems that maximize impact and long-term financial performance.
This session will outline the need for generating insights on consumers to tailor services and products to their needs, behaviors, and constraints, rather than pushing convenient existing solutions. 60 Decibels will share recent learnings picked up from the voices of 3,500 customers of various companies on customer satisfaction and qualitative feedback. Companies will share specific examples of how they listen to their customers, the lessons they have learnt from them, and their measures for consumer protection.
Speakers
Ronan Ferguson
Senior Manager, Private Sector & Investment, Clean Cooking Alliance
Kat Harrison
Director, 60 Decibels
Nina Maturu
Chief Strategy Officer, Constellation Design
Shveta Sarin
Business Development Advisor, Shell Foundation
Catrine Shroff
Managing Director, Mwangaza Light
Maureen Tsodzo
Zimbabwe Country Manager, C-Quest
Day 2
October 12
Sessions by Ronan Ferguson
Day 3
October 13
Sessions by Ronan Ferguson
Day 4
October 14
Sessions by Ronan Ferguson
Sessions by Ronan Ferguson
Sessions by Ronan Ferguson
2:45 pm-3:45 pm
Breakout Room B
Consumer Insights: Keeping the Voice of the Customer at Clean Cooking’s Core
New products and services that require changes in beliefs and routines need to be shaped around a deep and broad understanding of user needs, preferences, and behaviors. Products must be designed for consumers – rather than finding consumers for products – embedding insights into the design and delivery of clean cooking solutions that delight customers and building user-centric systems that maximize impact and long-term financial performance.
This session will outline the need for generating insights on consumers to tailor services and products to their needs, behaviors, and constraints, rather than pushing convenient existing solutions. 60 Decibels will share recent learnings picked up from the voices of 3,500 customers of various companies on customer satisfaction and qualitative feedback. Companies will share specific examples of how they listen to their customers, the lessons they have learnt from them, and their measures for consumer protection.
Speakers
Ronan Ferguson
Senior Manager, Private Sector & Investment, Clean Cooking Alliance
Kat Harrison
Director, 60 Decibels
Nina Maturu
Chief Strategy Officer, Constellation Design
Shveta Sarin
Business Development Advisor, Shell Foundation
Catrine Shroff
Managing Director, Mwangaza Light
Maureen Tsodzo
Zimbabwe Country Manager, C-Quest